The proliferation of the non-fungible token (NFT) marketplace has helped many of the world’s most important brands ascend to new heights. As the digital world—currently manifested by “Web 3.0”, the “Metaverse”, and other digital spheres—continues to expand, brands of all kinds, including those in the well-established automobile industry, are finding new opportunities to enhance their […]March 23, 2022 How Celebrities Have Helped Evolve the NFT Marketplace
The development of the NFT (non-fungible token) marketplace has taken the world by storm. By the end of 2021, Bloomberg estimates the global NFT marketplace is worth more than $40 billion and the market is currently demonstrating few signs of slowing down. Even with the occasional fluctuations of the adjacent cryptocurrency market (like Ethereum), NFTs […]March 16, 2022 What Brands are Currently Using NFTs? And Why Does it Matter?
The marketing world is rapidly changing. Over the past few years, we have seen brands of all kinds—all across the world—adopt the use of non-fungible tokens (NFTs). Through the strategic use of NFTs, brands can significantly increase their brand value, reach a wider audience, and move closer to achieving their long-term goals. A non-fungible token […]March 6, 2022 The Super Bowl of NFTs and Crypto
This Year’s Super Bowl Ads Were All About Crypto and NFTs. What does this mean for the future of digital assets? In this year’s Super Bowl LVI—in which the Los Angeles Rams narrowly beat the Cincinnati Bengals—the average cost of a thirty-second commercial was $6.5 million. Any company, brand, or organization that wanted a slice […]February 16, 2022 Debunking 5 Common NFT Myths
NFT Myth Busters: Debunking Five Common Misconceptions About NFTs The recent growth of the NFT (non-fungible token) marketplace has been incredibly exciting. With the right investments, NFT enthusiasts across the world have been able to earn millions, even billions, of dollars in revenue. And perhaps the most exciting component of this dynamic marketplace is that […]February 15, 2022 What Does it Mean to be Blockchain Agnostic? And Why Does it Matter?
What Does it Mean to be Blockchain Agnostic? And Why Does it Matter? So, you’ve decided it’s time for your enterprise to join the exciting digital asset community. In doing so, you’ll be able to generate significant levels of revenue, reinforce your brand, and move closer to achieving your long-term goals. However, even once you […]February 6, 2022 NFTs Are NOT Digital Art
A non-fungible token is a unique and non-interchangeable unit of data stored on a digital ledger or blockchain. NFTs can be associated with easily reproducible, digital items such as images and videos – but can also be linked to physical goods. NFTs use blockchain technology to give the item public proof of ownership. The item […]December 6, 2021 Growth of NFTs Helps Brands Maximize their Value
Over the course of the past year, one of the most remarkable developments within the digital asset space has been the proliferation of non-fungible tokens (NFT). An NFT is a unique digital asset, whose ownership is tracked on a digital ledger. Within any given day, NFT trading accounts for more than $50 million in trading […]November 9, 2021 Evergrande Debt DISASTER | What it means for Bitcoin
Risky practices by China’s second largest real estate developer are leading them to default on their debt. Omar breaks down how this is affecting Bitcoin.October 21, 2021 Bitcoin is Entering a New Era
Bitcoin Market Update | Week 33 – August 25, 2021 Last week we identified the makings of a supply crunch that will be playing out in the next few weeks and months, barring any unforeseen market developments. As of today, the price of Bitcoin continues to range in the 45-50K region as long-term holders and […]August 25, 2021